About us

Hi, I’m Martin, founder of Kids Club HQ.

I started the company in 2015 because I’ve been in your shoes — as a parent, and also through my long-term involvement in the day-to-day running and management of schools and clubs. Which are amazing and do a fantastic job, thanks to the brilliant, inspiring, dedicated people who run them.

It’s these people that I saw struggling with tasks that they didn’t enjoy, took up their valuable time, and drew them away from the rest of their work, which they love and are terrific at.

And on the other side of the coin, I could see parents dealing with the rigmarole of booking over the phone, filling in endless forms and making cash payments.

Which is when it dawned on me — I could help.

I’m a tech guy, you see. I’ve run a software company since 2005. And I saw a way that all this admin could be vastly reduced, with a simple-to-use, automated, digital system. To be honest, it astounded me that it didn’t already exist. So I set about making one to suit the exact needs of both clubs and parents, and that’s how Kids Club HQ was born.

Why this matters

I don’t need to tell you that out-of-school clubs are amazing — the benefits they bring to learning and personal growth are phenomenal, not to mention the breathing space they give in terms of childcare. They are so valuable in so many ways.

Children get new skills, make new friends and experience new things. You get more time, headspace and energy to focus on doing what you love.

Kids Club HQ’s values

Family comes first: We don’t live to work, and we know you don’t either — your time matters.

Quality is integral: As the old adage goes, if it’s worth doing, it’s worth doing properly.

Wraparound childcare matters: We support the people who make out-of-school clubs happen and thrive. You really make a difference and we want to help you however we can.

We turn 10 in 2025

For the past decade, we have been the trusted admin system that saves time, work and headaches for out-of-school clubs, with online bookings, live registers, automated invoicing and so much more.

Watch our Founder Martin reflect on this time, with the help of our customers, in this short video.

What you can expect from us

Let’s start with what you definitely won’t get:

• The hard sell

• Misinformation about our services, or those of anyone else in our industry

• Hidden costs that pop up out of nowhere

You will get:

• Carefully considered software built with time and thought, specifically with you in mind

• Friendly, responsive, helpful support

• Real humans to talk to, who both listen and care